How One Company Is Using Personalization to Enhance the Business Travel Experience

Offering business travelers personalized experiences can not only improve traveler satisfaction, but also allow corporate travel providers to stand out among their competitors. See how one company is using personalization to enhance the business travel experience.

Delta airlines has been focusing on improving customer experience within the last several years. They offer Wi-Fi, some of the best procured food, craft beer and other enhanced drink options, great entertainment options and bigger seats than most airlines.

Although the onboard experience will never be able to replace personalized human interactions, travel providers are quickly learning that integrating personal touches to the guest experience can be valuable. So valuable that they believe it will build stronger customer loyalty and give them an edge of their competitors.

Delta Airlines has been globally recognized as a company that has not lost sight of the “human touch”, and passengers like that. As they continue to bring humanity back to air travel they continue to roll out distinguished programs.

Both A Check-In Recognition program as well as a new Onboard Recognition program are both available to companies with a Corporate Sales Agreement. These programs are in place to engage with their corporate flyers by giving them an extra personal touch.

The Check-In Recognition program identifies travelers from the corporations who participate in the program by company name. Once recognized, the airport kiosk will thank the traveler when they check in.

In addition, The Onboard Recognition program equips business travelers with a Recognition Seat Map on their mobile devices.

Personalized experiences are becoming a top need for business travelers and can drastically improve traveler satisfaction, but also allow corporate travel providers to stand out among their competitors.